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Our college provides a wide range of design courses scheduled for our students pursuing their bright future. The purpose of establishing Intermark International Design College is for many foreign students to learn global design education based on understanding China businesses and marketplaces. We are moving into next generation to face with the 4th Industrial Revolution. Intermark gives them all the necessary tools and help them transform their intuitive talent into a means for meaningful self-esteem, self-respect as a insightful problem solver through professional success, and personal growth for their Bright Future.
Designers and visual marketers should be novelists, analysts, artists, essayists, storytellers, financial organizers, marketers and business experts as multi functional fusion designers. We now live in a period of rapid technological innovation and Al-centered digital device application environment. Abundance in the new, qlobal, and highly competitive marketplace has to be transformed design a matter of interest,a matter of survival in the digital future. My college offers access to current new media and provides a creative atmosphere in a globally intellectual environments. Intermark's purpose has been to find the people who have this unique education subjects blending with many different parts of knowledge to guide them to find their future bright for successful leaders of Design Careers.
The future of my students may be brilliant with their enthusiastic vision, mission, and tactics for design creation in their creative place to fulfil the need, want, and demand of communities and design industries of China. Marketing customers and my students themselves will drive further proliferation and diversification in both the market and the producers who will complete the transfer of creative power from producers to target consumers.
Ibelieve all of my students have capabilities to overcome any kind of barriers and painful moments of their life as successful designers and marketers. I hope our students will have design-centered capabilities of creativity based on the marketing and business understanding to become China's and their native countries' design leaders on a global stage. Many challenges and opportunities for designers give them more interest and choice that predicts the final execution promised by their talents, efforts, and pains that they have spent their endless and timeless moments to find out the solution for design and marketing problems. I remember and admire their efforts and pains to be survived in many classes for final winners. Thank you for those matters.
No pains, No gains! Impossible is nothing! Just do it!Iwant you remember all these slogans of Brands! I hope you will make your own successful Brand with a unique Personality named Success! Good luck to everybody!
#01
Linda 郭依琳
Illustration-memories of the post-90s
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这个项目的主题是关于90后的回忆。我收集了一些90后的童 年故事,把它们用插画的形式记录下来,并用它制作了糖果包 装和一些周边。
从收集的故事中选择了一些有趣的画面,画了一系列的插画。选择了童真和略有怪异感的画风,表现以童年人的视角去回顾童年。
这是一个极具创意的糖果包装设计,包装可再利用为投影相机玩具。把糖纸包装放入零件,利用手机的手电筒,就可以把它 投影到墙上了。
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The theme of this project is about the memories of the post- 90s.I collected some childhood stories of the post- 90s, recordedthem in the form of illustrations, and used them to make candypackaging and some peripheries.Selected some interesting pictures from the collected storiesand drew a series of illustrations. The painting style withchildlike innocence and a little absurd feeling is selected toshow the childhood from the perspective of children.
This is a very creative candy packaging design. The packagecan be reused for projection camera toys.We can put the sugarpaper package into the pieces and use the flashlight of themobile phone to project it onto the wall.
Dynanic poster deslgn
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Holy Money
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Holy Money用反讽的方式表现当今社会人们过于在意“钱的现象。引导人们思考什么才是有价值的?是物质财富还是精神内心?这个项目把金钱作为一种信仰,并为它制作了类似圣经和佛教的教义,以此来规范信奉这-种宗教的人的行为准则。
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Holy Money uses ironic way to critisize people pay too muchattention to "money", guides people to think about what isvaluable?Material wealth or spiritual belief? The project takesmoney as a faith and produces biblical and Buddhist-likedoctrines to regulate the conduct of people who has this belief .
#02
Amy 杨帆
Brand strategy and design-Inex
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来自于热爱高科技的公司,它集研发与设计于一体,其产品目标是全球市场。一路走来,我们坚持安全是产品能力最重要的基石。
作为一家拥有航空技术,追求技术创新融合发展的公司,从第一用飞固定翼飞机的手架,创造了电动飞机的发展新一代空中多旋翼无人机,YUNEEC howsen 17年来一直在突破空中力量极限,追求全新的飞行体验。公司的品牌标识和产品的品牌标识都很强烈,但它们是一个整体。
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This project comes from a company that loves high technology,it integrates R & D, and its product target is the global market.Along the way, we insist that safety is the most importantcornerstone of product capability.
As a company with aviation technology, we pursue theintegration of technological innovation and development. Fromthe first hand of flying fixed wing aircraft, we have created theelectric aircraft, a new generation of air multi rotor UAV. For 17years, YUNEEC howsen has made breakthroughs in the limitsof air power, pursuing a new flight experience. The company'sbrand identity and product brand identity are very strong, butthey work as a whole.
Application design of digital terminal-Planda
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如今每个年轻人都会在用很多的社交APP,我们发现她们喜欢带有视频、图片和文字,同时,也可以使用通过共享流媒体内容的资料和基于位置的社交功能的APP,用户希望可以通过视频、文字、语音、图片来展示自己,基于地理位置发现附近的人,建立真实、有效、健康的社交关系。
使用planda,可以和其他用户一起完成计划,不再轻易出现计划赶不上变化,在里面你可以主动与相似计划的用户交流,探讨经验,从而轻松排除计划可能会发生的变化,提前预判,提前分析。不轻易计划,不放弃计划。
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Nowadays, every young person is using a lot of social apps.We find that they like to have videos, pictures and words. Atthe same time, they can also use apps that share streamingmedia content and location-based social functions. Users hopeto show themselves through videos, words, voice and pictures,find people nearby based on geographical location, andestablish a real, effective and reliable social network Healthysocial relationships.
With planda, you can complete the plan with other users, andit is easy to keep up with the changes. In planda, you can takethe initiative to communicate with users of similar plans anddiscuss experiences, so as to easily eliminate the possiblechanges in the plan, predict and analyze in advance. Don't planeasily, don't give up the plan.
Advertising design-small can of tea
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设计概念:陆羽一生嗜茶,擅长茶道。设计形式有中国古代的书法、传统绘画、传统挂画
概念口号:来自古老的味道
对于海报的构思,画面是一个制茶大师身穿中国传统衣服,手拿着一个传统的茶壶,在茶壶表面是陆羽的插画,陆羽是传统的泡茶大师。
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Design concept: Lu Yu loves tea all his life and is good attea ceremony. The design forms include ancient Chinese calligraphy, traditional painting and traditional hanging paintingConcept slogan: from the ancient taste
For the idea of the poster, the picture shows a tea makingmaster wearing traditional Chinese clothes and holding atraditional teapot. On the surface of the teapot is Lu Yu'sillustration, and Lu Yu is a traditional tea making master.
Design Reengineering-Heng Kang
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恒康食品公司是一个有文化和历史的企业,主打健康生活的理念,这是恒康的优势,我们应该合理放大优势,形成独特的品牌竞争优势,品牌竞争力。同时也要注意消费者的定位,选择与竞争对手不同的消费者群体,在所有人希望抓住国人的注意力时,我们应该凭着公司的历史和资本打入国际舞台,在一线城市投放市场, 总之我们需要新的定位和策略,让消费者记住我们的品牌和我们的产品,提升品牌,增加消费者。
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Hengkang food company is an enterprise with culture andhistory, focusing on the concept of healthy life, which is theadvantage of Hengkang. We should enlarge the advantagereasonably to form a unique brand competitive advantage andbrand competitiveness. At the same time, we should also payattention to the positioning of consumers and choose differentconsumer groups from our competitors. When everyone wantsto catch the attention of Chinese people, we should rely on thecompany's history and capital to enter the international stageand expand the market in the first tier cities. In short, we neednew positioning and strategies to let consumers remember ourbrand and our products and improve the brand, Increase thenumber of consumers.
#03
Harry 李虔晖
CG game production-Heroes never die
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本动画作品,利用Maya, Unreal, Substancepainter 等软件建立三维虚拟场景,围绕正义终将战胜邪恶的主旨,讲述了一个英雄挑战邪恶的开场。
开发阶段观看了并借鉴了大多数欧美CG动画的动作和镜头捕捉来提取经验,想象一切事前事后发生的合理性,并且合理的掌控镜头之间的切换,让观众更好的理解事情的发生经过和原因,以此使观众享受战士与恶魔之间的力量感和畅快感。
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This animation work, using Maya, Unreal, Substancepainter andother softwares,establish a three-dimensional virtual scene.Around the theme of justice will eventually defeat evil, it tellsthe beginning of a hero challenging evil.
In the development stage, we watched and absorbed the actionand lens capture of most European and American CG animationsto extract experience, and imagined the rationality of everythingthat happened before and after, and we need to reasonablycontrol the switch between the lens, so that the audiencecan better understand the process and reason of things, andto experience the sense of power and pleasure between thewarrior and the devil.
3D animation-Escape
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本作品围绕一个逃脱的主旨,讲述了一个怪物企图逃脱而又掉进陷阱的故事。
开发阶段观看并借鉴了大多数欧美CG动画的动作和镜头捕捉来提取经验,想象一切事前事后发生的合理性,并且合理的掌控镜头之间的切换,让观众更好的理解事情的发生经过和原因,以此产生一定的幽默效果,同时在视频的最后再给观众一丝对人生或者其他事情的思考,让人流连忘返而不是一笑而过。
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This work revolves around an escape theme and tells the storyof a monster who tries to escape and falls into a trap.
In the development stage, we watched and absorbed theaction and shot capture of most European and American CGanimations to extract experience, and imagined the rationalityof everything that happened before and after, and we need toreasonably control the switching between shots,so that theaudience can better understand the process and reasons ofthings, and achieve a certain sense of humor, At the same time,at the end of the video, it gives the audience a certain thinkingabout life or other things, which makes people not just laugh,butalso to think about its meaning.
VR game making-Horror bear
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本作品灵感来自于传统的“一二三木头人”。这是一个流传度高,无国界的游戏,年龄跨度极大,全世界各国的人们,基本都知道并喜欢这个具有历史感的游戏。通过市场洞察,作品把怀旧与追求感官和心理刺激相结合,适合现代人对游戏体验的期待。本作品在这个游戏的基础上,利用虚拟技术和设备,加入了感官刺激元素,利用原有游戏规则,使游戏者易于理解和上手。技术方面利用MAYA,UNREAL,
SUBSTANCEPAINTER等软件建立了3D虚拟场景,游戏设计利用阴暗的日式内部环境结合惊悚的背景音乐。
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This work is inspired by the traditional "one two three woodenman".This is a game with high popularity. People all over theworld know and like this historic-sense game.Through marketinsight, the work combines nostalgia with the pursuit of sensoryand psychological stimulation, which is suitable for modernpeople's expectation of game experience.
On the basis of the game, this work uses virtual technologyand equipment, adds sensory stimulation elements, and usesthe original rules of the game to make it easy for players tounderstand and start. In terms of technology.Maya, unreal,substancepainter and other software are used to establish3D virtual scenes.The game design uses the dark Japaneseinternal environment combined with the thrilling backgroundmusic.
#04
Jerry薛文杰
Game scene illustration
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本作品为2D的游戏场景插画集,使用了AdobePhotoShop制作,主题有虚空,旅行者,中国风场景,圣诞老人与驯鹿以及未知的地底世界等题材。
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This work is a 2D set of game scenes, which is made by AdobePhotoshop.The themes include void,traveler, Chinese stylescene, Santa Claus and reindeer, and the unknown undergroundworld.
3D scene design home
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三维场景设计,我梦想中的家,如果我有个我自己的房间我会如何去布置,以此为题,臆想自己如果有个房间会想怎么布置,自己DIY了家居,以及布局,也设计来了一些些很好玩的小物件,比如人偶,水晶球,木质摆件。等等。先使用了MAYA建模,再勇PS制作贴图,然后在UE4中综合几样材料搭建完成,再对灯光和漫反射进行调控完成的场景。
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3D scene design, my dream home, if l have a room of my own,how will l decorate it? Taking this as the topic,l imagine howl would decorate if l have a room.l DIY the home and layout,and also design some interesting small objects, such as dolls,crystal balls and wooden ornaments. wait.Firstly, Maya is usedto build the model, then PS is used to make the map, and thenseveral materials are integrated in UE4 to build the scene, andthen the lighting and diffuse reflection are adjusted to completethe scene.
VR Game
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从了解到VR虚拟现实这个名词开始以及学习UE4中的VR组件,我思考了一些简单的游戏在UE4 VR中实现的可能性,寻找了许多2d游戏的概念,从小游戏“见缝插针”中寻找到了灵感决定在VR中把这个小游戏模拟出来,游戏的场景我选取在了充斥着五颜六色的彩灯中的酒吧,我认为小游戏在这种嘈杂的环境中更能带动氛围。所以制作的这个小游戏取名为VRbar。制作过程中用到了建模,UE4的蓝图和VR插件以及一些基本的灯光布置来完成。
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From learning the term VR(virtual reality),and the VRcomponents in UE4,l thought about the possibility of somesimple games in UE4 VR, looked for many concepts of 2D games,found inspiration from the small game "see the needle", anddecided to simulate this small game in VR.l chose the bar full ofcolorful lights for the scene of the game, l think small games inthis noisy environment can better drive the atmosphere. So thislittle game is called VRbar. Modeling, UE4 blueprint, VR plug-in and some basic lighting layout are used in the productionprocess.
#05
Shelter 谢尔特
Game making-ARPG
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本作品为第一人称的ARPG游戏,玩法与普遍的Arpg 游戏相同,其特色在于增加了抓钩攀爬系统,给予玩家更多的选择攀爬地形。游戏的流程目标即为杀死整个竞技场内的敌人,在一定波数后即可通关,后续会不断加入其它玩法。采用发光的材质营造类似赛博朋克的氛围,包含了近战远程武器切换系统、人物的八个方向移动、远程武器的特殊移动方式,所有的建筑添加了被雪覆盖的版本。此作品仅为demo,还在不断优化中。
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This work is a first-person ARPG game, playing the same as thecommon ARPG game, its feature is to increase the hook climbingsystem, giving players more choices to climb the terrain.The goalof the game flow is to kill the enemy in the arena, you win after acertain number of levels,and other game player will be added in thefollowing round.
Luminous materials are used to create a cyberpunk-like atmosphere,and the melee ranged weapon switching system, the character'seight directions of movement, and the special mode of movement ofthe ranged weapon are included.Snow covered versions have beenadded for all buildings.
This work is only a demo,and still optimized.
Game making-Card Game
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本作品受到一些卡牌游戏的启发,建立的一个卡牌类的游戏蓝图,用于此类卡牌游戏的参考。类似于Monopoly,玩家可以操控属于自己的棋子在卡牌间跳跃,当棋子停留在卡牌上时卡牌会被翻起并正对着屏幕前的玩家。
在一旁还有打开的状态栏按钮,可以显示玩家的状态,穿戴以及卸下装备。在屏幕的顶端还提供了一个条,可以看情况作为血量条或者时间进度条。
本作采用了接近岩浆氛围的灯光,闪烁的红色提供了一部分神秘学、占卜学的色彩与风格。
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lnspired by some card games, this work establishes a cardgame blueprint.Similar to Monopoly. players can control theirpieces to jump from card to card, and when the pieces stay onthe card, the card is flipped up and pointed at the player in frontof the screen.There is an open status bar button on the side to show theplayer's status, wear and remove equipment,and a bar at thetop of the screen that can be used as a health bar or time bardepending on the situation.This work uses a light close to the atmosphere of magma, andthe flashing red provides a part of the occult,divination colorand style.
Web Design-picfic rim
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本作品以同名电影环太平洋为主题制作的网页设计作品,与另一位同学合作完成。主要介绍了该电影的设定以及出场的巨型机器人和怪兽,用户可以通过点击各个链接,通过地图、视频和图片等等了解这个庞大的世界。
该网页设计采用了橙黑的配色,并采用了外发光的形式,迎合了电影近未来的高科技感,采用了富有棱角的字体,贴合高端电子科技的风格。
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This work is a webpage design work with the theme of themovie Pacific Rim, which was completed in cooperation withanother student.It mainly introduces the setting of the movieand the giant robots and monsters.Users can understandthe huge world by clicking on various links, maps, videos andpictures.
The webpage design adopts orange and black color matching,and adopts the form of external light, which caters to the high-tech feeling of the film in the near future. It adopts angular font,which fits the style of high-end electronic technology.
#06
Seven宗子奇
Find the exit of the precipice
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背景:这是一个被毁灭的城市,作为搜救人员的你过来寻找幸存者的踪迹。
玩法:在地图中寻找到正确的出路。僵尸会随机在地图上运动,不要被僵尸看到,如果被看到请尽快躲避,否则就会被抓伤。
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Background: This is a destroyed city.As a search and rescuepersonnel, you come to look for the traces of survivors.、
How to play: find the right way out in the map.Zombies willmove randomly on the map. Don't be seen by zombies. If seen,avoid as soon as possible, or you will be scratched.
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Wensy 李雯思
VITTALATEMPLE
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MyTeahouse
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Carnival Shopping Festival
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Technology addiction
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Rain任雨琦
2D game making-Ouroboros
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这是一个由 Unity制作的命题2D像素风格游戏,游戏的命题为Ouroboros,这题目让人不由想起象征着宇宙的统一和永远,用嘴咬住自己的尾巴,构成8字形的蛇。于是我们在游戏风格方面选择了其图腾学的起源地埃及的风格,玩法灵感则来源于游戏《撒旦的眼泪》,每次打开游戏都会随机生成和上一次完全不同的房间,永远也逃不出的地图,成为一个怪圈。
为了逃离这个充满神秘的地方,主角收集钥匙,打败怪物,从一个房间走到另一个房间,好像能够越来越接近出口——但他不知道这是一条永远没有尽头的路……
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This is a 2D pixel style game made by unity.The proposition ofthe game is Ouroboros.This topic reminds people of the unityand eternity of the universe,8-shaped snake that bites its tail.So in terms of game style, we chose the style of Egypt, thebirthplace of totemism, and the inspiration of playing methodcame from the game "Satan's tears". Every time we opened thegame, we entered a strange circle: it would randomly generatea completely different room from the last one, and a map thatyou could never escape.
In order to escape this mysterious place, the protagonistcollects keys, defeats monsters, and walks from one room toanother. It seems that he can get closer and closer to the exit -but he doesn't know that this is a never-ending road......
3D scene design
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3D model making-Gundam
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找到了强袭自由高达的图纸,根据其三视图用Maya还原了模型,再加上了个人喜欢的配色。背景为HDR贴图。
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We found the drawings of Strike Freedom Gundam, restored themodel with Maya according to its three views, and added myfavorite color matching.The background is an HDR map.
#09
Yagi徐雅洁
3D model making-Gundam
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灵感来源于现在很多人都在玩的高达。以白为主色调,灰蓝色和灰橘色作为辅色,做出一款比较素雅,具有个人特色的高达。以生活场景作为背景,结合高达元素,打造出宜居又个性的桌面摆件,传递当代青年对于环境和价值的思考。
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The inspiration comes from the fact that many people areplaying Gundam.The main color is white, with gray blue andgray orange as auxiliary colors,making it a more elegantGundam with personal characteristics.
Take the life scene as the background, combined with theelements of Gundam, to create a livable and personalizeddesktop ornament and to convey contemporary youth's thinkingabout environment and value.
Iustration-Gu lang yuexing and Space
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灵感来源于李白的一首诗《古朗月行》,诗中借助丰富的想象和神话传说,表现出儿童时期对月亮的幼稚而美好的认识。银河之中紫蝶飞舞,真正的月亮真正如想象中一般的美好吗?以银河为背景,结合中国灯笼等元素,打造出特色古风插图,传递当代青年对于环境和价值的思考。
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The inspiration comes from Li Bai's poem Gu Lang Yue Xing.With the help of rich imagination, myths and legends, the poemshows the childish and beautiful understanding of the moon inchildhood.ls the real moon as beautiful as imagined?
Taking the galaxy as the background, combined with Chineselanterns and other elements, the unique ancient styleillustrations are created to convey contemporary youth'sthinking about environment and value.
任何星球上的任何生物,在这个太空当中只不过是无比渺小的存在。有一句话说,你我终将落俗,但浪漫不死。如果有一天化为尘埃,希望以玫瑰铺路,在太空重新相遇。
以太空为背景,利用S型的曲线为整个画面带来动感,表现出事物于太空之中的漂浮失重感,传递当代青年对于环境和价值的思考。
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Any living thing on any planet is just a tiny existence in thisspace.There is a saying that you and l will eventually be vanish,but romance will never die. If one day we turn into dust,l hopeto pave the way with roses and meet again in space.
Taking space as the background, the S-shaped curve is usedto bring motion to the whole picture,showing the floatingweightlessness of things in space and conveying contemporaryyouth's thinking about environment and value.
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Nana 张笑文
Photo album-To produce sound
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Character design
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Fincher 白岩松
Photo album
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编辑:张晓婕